Getting started with Mindbody
Estimated 4 minute read
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Updated Nov 14, 2025, 12:00 AM EST
Table of contents
- You will learn
- Integrate Mindbody with Klaviyo
- Understand your Mindbody data
- Segment customers using Mindbody data
- Use Mindbody data in flows
- Outcome
- Additional resources
You will learn
Learn how to integrate with Mindbody, a tool that assists health and wellness brands with booking, scheduling, marketing, payments, reporting, and more.
Email consent is synced from Mindbody to Klaviyo when you turn on Collect email subscribers and select a list. Only clients who have opted in to promotional emails in Mindbody are synced as email subscribers. SMS consent is not synced from Mindbody.
Integrate Mindbody with Klaviyo
- In Klaviyo, select the Integrations tab.
- Click Explore apps in the top right.
- Search for Mindbody, click the card, and click Install.
- Enter your Mindbody site ID (also known as a client ID) in Site IDs.
- If you need help finding this ID, check out Mindbody's help center article on how to find my client ID.
- If you have multiple site or client IDs, you can input them as a comma-separated list.
- Next, click Generate Activation Links.
- Click the generated link(s) to activate your sites, and follow the instructions in Mindbody.


- Return to Klaviyo and wait for all activation statuses to turn green. This may take a few minutes.
- Optional: check Collect email subscribers to sync Mindbody email subscribers to a Klaviyo list, then select a list from the dropdown.
- Click Connect and you'll see what information will pass between Mindbody and Klaviyo.
- To continue with the integration, select Allow. You’ll be redirected to the Mindbody integration settings.
You cannot add more site/client IDs without re-integrating. If you ever need to add another site ID:
- In Klaviyo, select Integrations from the left-hand navigation sidebar.
- Find Mindbody on the list and click the 3-dot menu.
- Select Remove integration, then confirm in the modal.
- Re-integrate following the instructions above and include all site IDs.
- Note that when re-integrating, you must wait for the activation statuses for the site IDs from your previous installation to turn green. Then, only click the activation links for any new site IDs you've added.
- If you receive an error in Mindbody, exit and try again.
Understand your Mindbody data
Klaviyo syncs both customer profiles and different events from Mindbody related to appointments and membership.
Past membership events are not imported when you connect Mindbody. Membership segments and flows use the Activated Membership events Klaviyo receives after the integration is enabled.
To view your Mindbody event data:
- Click the Analytics dropdown in the left-hand navigation sidebar.
- Select Metrics. Here, you can view all of the metrics in your account. The metrics with a Mindbody icon represent all of the metrics synced from your Mindbody integration.
- Filter this view to see only Mindbody metrics by using the filter selector next to the search bar.


Please note that only the metrics you use in Mindbody will sync to Klaviyo, so you may not see all of the metrics listed above in your account. Learn more about your Mindbody data.
Segment customers using Mindbody data
You can use Mindbody’s metrics to segment customers and target them with a campaign. For example, you can create a segment of everyone who has activated a membership in the last 30 days and send a campaign to that segment.
To create the example segment shown above:
- Click the Audience dropdown in the left-hand navigation sidebar.
- Click Lists & segments.
- Click Create in the top right.
- Select Segment.
- If a side panel opens, enter a name, select tags if desired, and click Create segment to open the segment builder. Otherwise, enter a name in the segment builder.
- Set the segment definition to: What someone has done (or not done) > Activated Membership > at least once > in the last > 30 > days.


- To include only people with 1 recorded membership activation in Klaviyo:
- Click AND to add another condition.
- Add the condition What someone has done (or not done) > Activated Membership > equals > 1 > over all time. This excludes anyone with more than 1 Activated Membership event recorded in Klaviyo. It does not rule out memberships activated before the integration was enabled.


- Click Create segment.
Use Mindbody data in flows
You can use Mindbody metrics to trigger flows. For example, you can use the Activated Membership metric to trigger a flow to send messages to someone immediately when they activate their membership. You can also use the flow to send a series of messages letting them know how to get the most out of their membership.
If your Mindbody package includes the ability to send automatic emails, make sure to turn off emails that you would rather send through Klaviyo flows so that your customers aren’t receiving repetitive messages. See Mindbody’s support documentation for more information on how to disable automatic emails.
To create a flow using Mindbody metrics:
- Navigate to the Flows tab from the left-hand navigation sidebar.
- Click Create flow in the top right.
- Click Build your own in the top right.
- Name your flow and select tags if desired.
- Click Create manually if you are offered a choice of creation methods. Otherwise, click Create flow.
- In the flow builder, choose the All triggers tab, then select Metric.
- Search for and select a Mindbody metric, such as Activated Membership, indicated by the Mindbody icon.


- Click Save, then Confirm and save to confirm your trigger selection.
- Add time delays and messages relevant to the triggering action. For the Activated Membership example, you can create messages with content such as:
- Thank the customer for activating their membership.
- Inform the customer about the benefits of their membership.
- Send promotional material relevant to their membership.


- Once your content is ready, set your flow live.
Outcome
You've now integrated Mindbody with Klaviyo and learned about Mindbody data in Klaviyo, segmenting customers using Mindbody data, and using Mindbody data in flows.
Additional resources
Learn about the built-in integrations offered by Klaviyo that will allow you to sync data with your new Klaviyo account and use this information for precision targeted marketing. - How often integrations sync reference
Learn what data syncs from a particular Klaviyo integration and how often the sync runs. We've organized these integrations by ecommerce platforms, email service providers, and other data integrations.
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