Creating a landing page

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Creating a landing page

Last updated February 11, 2026 21:17

Design a compelling, standalone page to advertise an event, collect new subscribers, or make an announcement.

You can create a landing page for a visually striking way to convey important information or make announcements on your site. Creating a landing page is great for:

  • Newsletter signups
  • Product reveals
  • “Under construction” or “Coming soon” pages
  • Wedding announcements

You can create custom landing pages on any website plan. Domains that aren't connected to websites have parking pages with a default design that displays one of a selection of background images. To use a domain exclusively for a customized landing page, start a trial site, then upgrade to a paid website plan.

Watch a video

Depending on your site’s version, you can use specific types of pages to create a landing page. For visitors to access the page, you need a paid site, and have it set to Public.

You can create a landing page on your version 7.1 website by hiding the header and footer on blank and layout pages, and blank and layout pages in Member Sites. Collection pages, such as blog, store, portfolio, and events don't have this option.

To hide the header or footer:

  1. Open the Pages panel.
  2. Hover over a page title, then click the gear icon next to the title.
  3. Click Navigation on the page settings tab.
  4. Use the toggles to turn off Show Header and Show Footer.

Using a layout page with one section

To create a landing page add a layout page with a single section:

  1. Open the Pages panel and click +.
  2. Click + Add Blank, then click Edit on the page.
  3. Click Add Section, then click a category in the left panel to find pre-built sections, or click Add a blank section.
  4. Click Add Block to add content to your section. To learn more visit Adding content with blocks.
  5. Hover over the section and click the pencil icon in the top-right corner.
  6. Click Background to add a background image or video, or click Colors to select a background color.
  7. Click Save to save your changes and keep editing, or click Exit and then Save to close the editor.

There are two ways you can create a landing page on a 7.0 site, with a Cover page or a Layout page.

Cover page

With Cover pages, you can add images, text, branding, and calls to action to a page that has no navigation menus, or header or footer.

To use a cover page as your landing page:

  1. Open the Pages panel and click +.
  2. Add a cover page.
  3. If you haven't already, upgrade your site. You need a paid site to use this feature.
  4. In the Site Availaibility panel, select Public to publish the page.

Layout page

Layout pages are the standard page type for your site, where you can add all types of content with our built-in blocks. To use a layout page as your landing page:

  1. Open the Pages panel and click +.
  2. Click Blank, then click Edit on the page.
  3. Add text to the text block to create content such as a headline, description of services, and your call to action. To learn more about other blocks you can add, visit Adding content with blocks.
  4. Click Save after adding your content to save your changes and keep editing, or click Exit and then Save to close the editor.

Making a landing page your homepage

If you want your landing page to be the first thing that displays when someone visits your site, set it as your homepage. If you create a “Coming soon” or “Under construction” page, hide all your other pages from visitors by disabling them.

Removing a landing page from your navigation menu

To keep your landing page accessible to visitors, but not visible in your navigation menu, move the landing page to the Not linked section in the Pages panel.

Customizing your landing page’s URL

When you create a new page, we automatically assign a URL slug based on the page title. For example, if you add a page titled “About,” its automatic URL slug is /about and its full URL is https://yourdomain.com/about. You can customize a page’s URL. Doing so can help if your landing page is intended for a specific audience.

Tip: To customize your landing page’s URL even more, you can create a subdomain. To learn more about creating a subdomain, visit Creating a subdomain for your Squarespace site.

Hiding the landing page from search results

If you create a landing page and don’t want it to appear in search results, you can hide the page from search engines using a “noindex” tag. This may be useful if you’ve created your landing page for a specific marketing campaign or audience.

Paywalls

If you have exclusive content, you can hide it behind a paywall using a Member Site. After creating a member site, you can then add a layout or blank page to create a landing page for your gated content. Learn more about creating and adding pages to a member site.

Watch a video

This video is for version 7.0.

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Creating a landing page