Email notifications your site sends

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Email notifications your site sends

Last updated October 06, 2026 17:53

Review your customer email notifications, the automated emails your site sends to customers, members, and donors.

Your site sends emails to visitors when they shop, donate, create accounts, or purchase payment plans for Digital Products. The design and content of these emails are ready to use as-is, but you can customize them to match your design and brand.

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What emails does my site send?

Your site sends the emails that appear in the customer notifications panel, and a few other emails depending on your settings. Most of these emails will not be sent during your site’s trial period.

Customer accounts emails

These emails are sent to customers who create accounts.

Category Email
Customer accounts - Account created - Account verification - Reset password (link expires after 24 hours) - Password updated - Email change - Email change verification

Payments emails

These emails are sent to customers whose recurring payment failed, or to customers who make one-time purchases after their payment succeeds or fails, if their payment was In progress.

Category Email
Payments - Payment successful - Payment declined

Products & services emails

These emails are sent to people who buy physical, service, or download products.

Category Email
General orders - Order confirmed (displays 10 products maximum) - Order confirmed - payment in progress (sent during ACH transactions) - Order refunded - Order refund initiated (sent during ACH transactions) - Product not available
Fulfillment - Order fulfilled - Ready for pickup (edit this text in the pickup option editor) - Out for delivery - Downloads
Payment plans - Payment refunded - Payment successful - Payment reminder - Payment failed - Payment past due - Payment plan canceled - Installment cancelled
Subscriptions - Subscription renewal, if enabled - Subscription canceled - Subscription verification needed
Customer engagement - Waitlist (sent manually when you’re ready to accept new orders)

Content and memberships emails

These emails are sent to customers who buy pricing plans or access to your gated content.

Category Email
General orders - Order confirmed (displays 10 products maximum) - Order confirmed - payment in progress - Order refunded - Order refund initiated
Subscriptions - Subscription renewal, if enabled - Subscription verification needed
Content & memberships - Welcome - Cancelled

Donations emails

These emails are sent to donors.

Category Email
Donations - Donation receipt - New recurring donation - Recurring donation cancelled - Recurring donation verification

Gift card emails

These emails are sent to customers who purchase gift cards and the gift card recipient. The gift card issued email is sent to the gift card recipient. Your customers receive the gift card voided email when you cancel and refund a gift card.

Category Email
General orders - Order confirmed (displays 10 products maximum) - Order confirmed - payment in progress - Order refunded - Order refund initiated
Gift cards - Gift card issued - Gift card voided

Squarespace Point of Sale emails

These emails are sent to customers who check out in person using Squarespace Point of Sale.

Category Email
Squarespace Point of Sale - POS receipt (if selected) - Refund receipt

Other emails your site sends

These emails don’t display in the customer notifications panel, but your site sends them if you use these features.

Invoice emails

When you send an invoice to clients, they receive an email containing the invoice. They also receive emails when their invoice status changes.

Abandoned checkout recovery emails

If you enable abandoned checkout recovery, your site sends an email to customers 24 hours after they leave your site without completing checkout. You can customize these emails in the automations dashboard.

Customer review emails

You can email customers after they buy something on your site to ask for a review. You can customize these emails in the automations dashboard.

Afterpay, Clearpay, and Klarna emails

Customers who check out using Afterpay, Clearpay, and Klarna may receive emails from these payment services depending on their settings. You can’t customize these emails.

Fixed-amount pricing plan installment emails

Your members who pay installments for fixed-amount pricing plans get an order confirmed email after their first payment. To send a subscription renewal confirmation email for each payment, follow these steps. Once enabled, renewal emails include the number of payments remaining. After they pay the final installment, these emails stop.

Acuity scheduling emails

If you have Acuity Scheduling clients, you can manage their email notifications in the Acuity Client Email panel.

Send an order confirmation email to subscribers

By default, customers who buy subscription products or pricing plans receive the Order confirmed email only once, but you can send it for each renewal.

  1. Open the Customer Notifications panel.
  2. Click Products & services.
  3. Under General orders, click Order confirmed.
  4. Scroll down and switch the toggle on beside Send to subscribers.

Remind subscribers before an upcoming renewal

You can enable subscription renewal notifications to send customers a renewal notification email 15 days before their renewal date.

  1. Open the Customer Notifications panel.
  2. Click Products & services.
  3. Click Subscription orders, then click Subscription renewal.
  4. Turn the Send to subscribers toggle on.

No. The order confirmed email displays an order status link, which customers can click to view their order status on your website. The email also contains a confirmation code which customers can use to review their billing and shipping details on the order status page. You can’t customize this link text, the confirmation code, or the order status page. To learn more about the order status page, visit How customers buy your products.

Re-send an automated email

  • Computer
  • Squarespace app

  • Open the Products & Services panel and click Orders.

  • Click any order to view the order details.
  • Click the ... icon, then click Resend email notifications. A window appears, which lists the different notifications that have been sent to the customer.
  • Choose the notification you want to resend.
  • Verify or change the customer’s email address, and click Send.

  • Tap Orders, then tap any order to view the details.

  • In the order details, tap Manage or ... in the top-right corner.
  • Tap Resend Order Confirmation, Resend Order Fulfilled Email, or Resend Digital Goods.
  • Confirm or change the customer's email address.
  • Tap Send.

When a customer clicks an expired download link, your site automatically sends a new link to the customer's email address.

Send customer emails to a different address

The email address customers enter at checkout is where your site emails are sent. Customers with accounts can change their account email address for future purchases. Also, when you re-send an automated email, you can send the email to a different address.

Preview the emails your site sends

There are a few ways to preview your customer-facing emails.

Use the email preview

Look at the email preview on your website:

  1. Open the Customer Notifications panel.
  2. Click an email category, then click an email type.
  3. Click Edit Email in the top-right corner.
  4. To preview the email's display on mobile devices, click the computer icon in the top-right corner.

Limitations:

  • Buttons and other calls to action don’t work in the email preview.

Send a test email

Send a test email to see how the email appears in your email client. All test emails are sent from no-reply@squarespace-mail.info:

  1. Open the Customer Notifications panel.
  2. Click an email category, then click an email type.
  3. Click Edit Email in the top-right corner.
  4. In the Email tab, click Send test.
  5. Enter the email address that will receive the test email.
  6. Select the product types you want to test. This adds the customizable product type text to the test email. The text for each product type you select will display in the test email. For real purchases, only the relevant text will display.
  7. Click Send.

Limitations:

  • Personalizations you add using merge tags display as filler text in test emails
  • Log in links to customer accounts don’t work in test emails
  • Test emails for local pickup orders don’t reflect the actual order number.
  • Links in test emails expire after 24 hours.
  • Test emails won't send on trial sites. Upgrade your site to send a test email.

Place a test order

Run a test order to get a more complete sense of your customer experience after checkout.

Limitations:

  • Test orders for local pickup may include placeholder pickup times that don't reflect your store's local pickup details.

Why doesn't local pickup and delivery information appear in test emails?

Local pickup and delivery information doesn't appear in test emails. Instead, you'll see placeholder text. To preview customer emails that include local pickup and delivery details, place a real order and refund yourself.

What to do if your customer notifications are marked as spam

If customers report that your site emails are being marked as spam by their email provider, recommend that they add your From address to their email provider's “allow” list. You can also try updating your From address to no-reply@squarespace.info.

Customize the order confirmation emails your site sends

If you need to meet local requirements or provide more business details to your customers, edit your order confirmation emails to include an email footer that contains tax registration IDs, full tax breakdowns and other essential business information.

Send customers reminders and information about their purchases

Build automations to send customers important details about their purchases after a set amount of time. For example, send event reminders, project kickoff details, or workshop recaps.

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Email notifications your site sends