Track visitor traffic and browsing activity with the activity log

Track visitor traffic and browsing activity with the activity log

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Last updated September 25, 2026 22:01

Use the Activity log to check recent page visits, IP locations, and browsing habits to learn how people interact with your site.

The activity log in your Analytics panel is a searchable list of every time a visitor accessed a URL on your site in the past seven days. Unlike the other analytics panels, it shows individual visits rather than totals. This is useful for spotting traffic patterns and seeing how visitors in specific locations find you.

Also try: Track your site traffic and The cookies Squarespace uses.

Open the activity log

Computer
Squarespace app
Open the Analytics panel, click Engagement, then click Activity log.
Click a row to see more about that visit, including location, referrer, and operating system.
Tap Analytics, then tap Activity log.
Tap a visit to see the path of every page or post that visitor opened, and the time they loaded each URL.

What's in the activity log?

Each row is a single page visit. The log shows your 50 most recent visits from the past seven days — scroll to the bottom and click Load more for the next 50.

Every entry includes:

Browser version
Date and time visited
Geographic location, approximated from the visitor's IP address
IP address
Operating system
Referrer

The Page visited column identifies pages by title. If you change a page's title, the log keeps showing the old title for up to seven days.

Filter the activity log by IP address, page visit, or referrer

Click the search icon to filter the log. Format your search terms exactly as they appear in the log, including capitalization, spacing, and punctuation.

You can filter by:

Visitor IP address — The address shown in the Visitor IP address column.
Page visited — The page or post title, shown in the Page visited column.
Referrer — The URL the visitor came from, where we have it. Include the trailing slash: search www.pinterest.com/ rather than www.pinterest.com.

Can I block specific IP addresses from accessing my site?

No. You can’t block specific IP addresses from your site. If you want to limit who can access your site, hide it, or add a password.

Do my own visits appear in the activity log?

Yes. If you visit your own site through your custom domain, the activity log records that visit, even though other analytics panels exclude your activity while you're logged in. However, the activity log doesn't track logins or editing activity on your own account. To review those, review your account activity instead.

Can I review visitor activity older than 7 days?

The activity log holds seven days of visits, and older entries drop off as new ones arrive. If you need a longer view of your traffic, traffic analytics keeps data from January 2014, though it reports totals rather than individual visits.

Can I export the activity log?

No. You can’t export any of the reports in the analytics panel.

Will a private browser affect the activity log?

Yes. A browser's privacy settings can stop the activity log from capturing every detail about a visitor.

Can I turn off the activity log?

Some countries have privacy laws that may impact what data you're allowed to collect from visitors. Depending on what laws are applicable to you, you can disable the activity log. This removes all data from the panel.

To disable the activity log:

Open the Cookies & Data Privacy panel.
Scroll down, and switch off the Activity Log toggle.

To re-enable the activity log, switch the toggle on.

Note: This guide is a resource, but it’s not legal advice. Squarespace doesn’t give advice on laws applicable to your site or business, as stated in our Terms of Service.

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Track visitor traffic and browsing activity with the activity log